Lisa Fey

Lisa began her corporate career in 1985 when she was recruited off the campus of The University of North Carolina in Chapel Hill as a sales associate for The Coca-Cola Company. At her first big business meeting, she realized there was no line at the ladies room! During her 30-year tenure, she held leadership roles within customer management, marketing, and capability building. Her career path took her all over the US and the world seeding key sales technologies. This broad experience enabled her to shape her thought ware around driving performance.

Focused on continual learning and development – Lisa started her MBA at Emory University two weeks after having brain surgery; and graduated with honors while also working full time. Next she discovered improv comedy and tried her hand at stand-up.

Her desire to start her own company was grounded in her work coaching others to increase their performance and find their ‘place’ to best use talents while increasing personal satisfaction. Taking the name from her work to catch people doing things right, Atta Girl LLC was born.

Atta Girl is a company focused on speaking, facilitating and consulting to support people working to reach their maximum potential. Lisa wants to share her learnings to enable others to progress on their journey and do more, better, faster. Lisa’s focus is to create positive change and growth.

While at Coke, Lisa helped to found the women’s linc – the first and largest employee affinity group at The Coca-Cola Company – and served on the Diversity Advisory Council. She has served on the Board of The Executive Women of Goizueta at Emory University and currently serves on The Board of Visitors at UNC – Chapel Hill.

Training
Women in Business
Inspirational
Sales Facilitator
Master of Ceremonies / Emcee
Marketing Sales