Speaker, author and consultant Don Shapiro inspires and educates by sharing his discoveries about how we make and influence choices. Learn more about choices to discover why customers buy, why people follow leaders and how we can better navigate our journey through life. His high energy, interactive and fun learning experiences can improve people's lives at work, at home and in the community.
Find Better Choices That Can Improve Leadership, Selling and Life’s Journey
Motivational Speaker, Author and Consultant
Motivational speaker, author, consultant Don Shapiro inspires audiences by sharing 28 years of discoveries about how we make and influence choices. Learn more about the nature of choices to discover why customers buy, why people follow leaders and how we can better navigate our journey through life. His high energy, interactive and fun learning experiences can improve people’s lives at work, at home and in the community.
Don Shapiro is the President of First Concepts Consultants, Inc., a management advisory practice that investigates difficult challenges and finds creative solutions. Don has worked with organizations in over 30 industries to discover ways to grow and operate better based on his original research in the areas of leadership, trust, why people buy and strategy. He started his career with Lawry’s Restaurants then worked up to being a restaurant chain operations and marketing executive before launching First Concepts.
New Discoveries about Customer Value, Employee Trust and Life’s Choices
He discovered how customers figure out their perceptions of value and what causes that value to rise and fall. This enables salespeople, marketers and strategist to get more people to buy. His research about employee trust, retention and performance resulted in fresh insights on leadership. Finally, his on-going study into personal choices has helped thousands of people improve their journey through life.
High Energy, Interactive and Fun Motivational Speaker
Don Shapiro gave his first speech before an audience of 800 when he was 14 and they haven’t been able to stop him since. He has spoken before thousands of groups including businesses, associations and community organizations with his high energy, interactive and fun style.
He is a co-author and editor of the The Character-Based Leader and is writing an inspirational self-help book Life Is A Fork In The Road. Don is a graduate of the Executive Program in Management at the UCLA Anderson School of Management and lives with his wife Lia in California’s Coachella Valley, famous for the Coachella Valley Music Festival and PNB Paribus Open tennis tournament in Indian Wells.
Since 1985, Don Shapiro has pioneered the customization of speeches, seminars and workshops. Each program is customized for the specific audience, their challenges and the goals of the meeting by interviewing select individuals who will be in the audience and reviewing information about the organization.
The Character-Based Leader: How to Build Trust in Your People
The program that gets the audience shouting “I Am A Leader!”
People trust your character, not your title. Leadership is all about trust and trust is all about character. Don Shapiro is a co-author and editor of The Character-Based Leader. He shows audiences why leadership is so important, how to develop their leadership character, and how to fully embrace their role as a leader.
Find the Stealth Value to Close More Sales
Why even top salespeople lose sales sometimes and how to address it.
Closing the sale is about raising the customer’s perceptions of value as high as possible. That’s what 28 years of Don Shapiro’s research concluded. When salespeople learn how customers figure out their perceptions of value and what causes that value to rise and fall, they discover new ways they can influence customers to say yes.
Life is a fork in the road
Add Up Your Choices and That’s Your Life. Change Your Choices and Change Your Life.
We will make over 1,000,000 choices from the time we are born until we pass on. Life Is a Fork in The Road is a book being written by Don Shapiro on Facebook about how we can make better choices and follow our inner wisdom to navigate our journey through life. This program helps people discover more choices, learn to trust their inner wisdom and find the courage to take action.
Executive Strategy Programs
Don Shapiro conducts customized executive workshops based on his discoveries to help organizations find new insights that can improve results.
• Improve strategy by understanding how customers figure out their perceptions of value
• Discover the connection between leadership effectiveness and sales and profits
• Explore what’s affecting growth, margins and market share to find more revenue
• Better align strategy and structure for improved results